Dani Simons, vice president for strategic communications at Regional Plan Association, which has advocated for congestion pricing in one form or another since the 1990s, recalls her early days working for the Department of Transportation back in 2007 when then-mayor Michael Bloomberg tried to forward his own congestion pricing plan. One of her first jobs was to present the plan to community boards. “That meant explaining congestion pricing night after night and getting some rather heated feedback at times,” she says. The plan later died in the state legislature.
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